Apple CEO Steve Jobs gave a presentation on the iPhone 4 antenna issue today, July 16th 2010. The Quicktime video stream is worth watching … and the Apple team really shows a great sense of humor: It all starts with the “iPhone Antenna Song” from Jonathan Mann. Steve Jobs had enough guts to start the presentation with this great little song and it’s chorus line “If you don’t like an iPhone 4 – don’t buy it! If you bought one and you don’t like it – bring it back!”.
So congrats to Jonathan for writing and performing it … and Steve for featuring it.

Press conference facts in short:

• Smartphones have weakspots … so the iPhone 4 shares the problem with many other smartphones
• AppleCare data shows that complains about the antenna are minimal (0,55%)
• ATT return rates are 1/3 of the return rates of the iPhone 3GS
• ATT call drop rate is a little bit higher compared with the iPhone 3GS (less than one additional call per hundred)

Conclusion from Apple:

• Updated iOS 4.0.1 – Fixes bars and Exchange bug
• Free iPhone case for every iPhone 4 customer … or a full refund for the bumper if you already bought one
• … if you’re still not happy … you’ll get a full refund if you return your undamaged iPhone 4 within 30 days of purchase.

Finally the video stream of Steve Jobs iPhone 4 & iOS 4 keynote at the WWDC 2010 is online now. So tune in to watch his performance.

Again, it’s keynote time: The sold out Worldwide Developer Conference 2010 – WWDC10 – is about to begin. At 10:00 PST Steve Jobs will be on stage. Developers, fans and all others who are interested in Apple’s business development will be hypnotized of Apple CEO Steve Jobs. Millions of people are sitting at their computers, iPhones, iPads or other mobile devices and want to know instantly what Steve is presenting today.
It’s really fascinating how Steve plays with the masses … so it does not surprise too much, that the big German news magazine Spiegel Online refers to the event as an “Californian worship”. That’s not how I would describe it … but it shows how hard it is to understand and describe that keynote phenomenon. Just thnik about the “viewing rates” or reach of a presentation of Olli-Pekka Kallasvuo (Nokia CEO), Jim Balsillie (Research In Motion co CEO) or even Eric Schmidt (Google CEO).
What will present us today … nobody really knows. But there is a lot of rumor out there: The iPhone HD or 4G? A sneak preview of the next Mac OS X version? New Mac hardware? … the first photos from the Moscone West Center suggest that it’s all about apps … maybe a Mac AppStore
Some weeks ago, a developer wrote a provocative email to Steve, whether he will counter Apples competitors like Google/Android. Steve’s short reply was “You won’t be disappointed!”.

So the expectations are high … and for all of us, who are not able to attend the Steve Jobs show at the Moscone West Center in San Francisco live: Here are some of the most important live coverage blogs for the WWDC keynote 2010:

• Jason Snell & Dan Moren, Macworld.com
• Jason Chen for Gizmodo … won’t get access to the keynote – because of the iPhone 4G case
• Erica Ogg for cnet news
• Joshua Topolsky for engadget
• John Paczkowski for All Things Digital
• Technologizer-Staff for Technologizer
• Ars-Staff for Ars Technica
• Greg Kumparak for TechCrunch / CrunchGear

As soon as the video of the keynote is available as a Quicktime stream … you’ll get an update

Finally Apple officially published the video-on-demand of the Apple special event “Come and see our latest creation”. Apple CEO Steve Jobs unveiled the iPad at the Yerba Buena Center for the Arts Theater in San Francisco on January 27th 2010. You can watch it as a QuickTime video stream or as MPEG-4 … and it’s really worth it

This is the day: Apple will start their press event at the Yerba Buena Center for the Arts Theater in San Francisco. At 10:00 am PST or 07:00 pm MEZ.

Like the legendary Steve Jobs Keynotes in the past, it is quite a tradition that some journalists blog live from the event … so Apple fans all over the planet can take part on the press conference. Here are the most important liveblogs:

• Jason Snell, Dan Moren & Jonathan Seff, Macworld.com
• Jason Chen for Gizmodo
• Erica Ogg for cnet news
• Joshua Topolsky for engadget
• John Paczkowski for All Things Digital
• Technologizer staff for Technologizer
• Ars staff for Ars Technica
• John Biggs for TechCrunch / CrunchGear
• Brian X. Chen for Gadget Lab at Wired

As soon as the videorecording of the event is online as a Quicktime videostream … there’ll be an update