Finally the video stream of Steve Jobs iPhone 4 & iOS 4 keynote at the WWDC 2010 is online now. So tune in to watch his performance.

Again, it’s keynote time: The sold out Worldwide Developer Conference 2010 – WWDC10 – is about to begin. At 10:00 PST Steve Jobs will be on stage. Developers, fans and all others who are interested in Apple’s business development will be hypnotized of Apple CEO Steve Jobs. Millions of people are sitting at their computers, iPhones, iPads or other mobile devices and want to know instantly what Steve is presenting today.
It’s really fascinating how Steve plays with the masses … so it does not surprise too much, that the big German news magazine Spiegel Online refers to the event as an “Californian worship”. That’s not how I would describe it … but it shows how hard it is to understand and describe that keynote phenomenon. Just thnik about the “viewing rates” or reach of a presentation of Olli-Pekka Kallasvuo (Nokia CEO), Jim Balsillie (Research In Motion co CEO) or even Eric Schmidt (Google CEO).
What will present us today … nobody really knows. But there is a lot of rumor out there: The iPhone HD or 4G? A sneak preview of the next Mac OS X version? New Mac hardware? … the first photos from the Moscone West Center suggest that it’s all about apps … maybe a Mac AppStore
Some weeks ago, a developer wrote a provocative email to Steve, whether he will counter Apples competitors like Google/Android. Steve’s short reply was “You won’t be disappointed!”.

So the expectations are high … and for all of us, who are not able to attend the Steve Jobs show at the Moscone West Center in San Francisco live: Here are some of the most important live coverage blogs for the WWDC keynote 2010:

• Jason Snell & Dan Moren, Macworld.com
• Jason Chen for Gizmodo … won’t get access to the keynote – because of the iPhone 4G case
• Erica Ogg for cnet news
• Joshua Topolsky for engadget
• John Paczkowski for All Things Digital
• Technologizer-Staff for Technologizer
• Ars-Staff for Ars Technica
• Greg Kumparak for TechCrunch / CrunchGear

As soon as the video of the keynote is available as a Quicktime stream … you’ll get an update

Finally Apple officially published the video-on-demand of the Apple special event “Come and see our latest creation”. Apple CEO Steve Jobs unveiled the iPad at the Yerba Buena Center for the Arts Theater in San Francisco on January 27th 2010. You can watch it as a QuickTime video stream or as MPEG-4 … and it’s really worth it

This is the day: Apple will start their press event at the Yerba Buena Center for the Arts Theater in San Francisco. At 10:00 am PST or 07:00 pm MEZ.

Like the legendary Steve Jobs Keynotes in the past, it is quite a tradition that some journalists blog live from the event … so Apple fans all over the planet can take part on the press conference. Here are the most important liveblogs:

• Jason Snell, Dan Moren & Jonathan Seff, Macworld.com
• Jason Chen for Gizmodo
• Erica Ogg for cnet news
• Joshua Topolsky for engadget
• John Paczkowski for All Things Digital
• Technologizer staff for Technologizer
• Ars staff for Ars Technica
• John Biggs for TechCrunch / CrunchGear
• Brian X. Chen for Gadget Lab at Wired

As soon as the videorecording of the event is online as a Quicktime videostream … there’ll be an update

Apple invited the press to their “Come see our latest creation” event in San Francisco on January 27th. And the computer and e-book industry starts trembling with fear: Companies like Microsoft and Amazon are getting really nervous, because Apple may conquer the emerging market of Active Content.

Apple did not announce that the company will be engaged in the e-book or tablet-market – but the rumors about an “iSlate” or “iPad” are quite persistent. Therefore Microsoft’s Steve Ballmer tried to steal Apple the show at his keynote at the CES in Las Vegas: He just renamed the tablet-PCs on stage as “slate-PCs” … but it’s not about a name.

Now Amazon announced, that the company will open up their e-book platform for third party developers: Within some month, they’ll release a Kindle Development Kit (KDK) and will also provide the sales channel for the active content created with that software development kit (SDK).
The revenue sharing model looks quite familiar to iPhone developers: 70% to the developer and content provider, 30% for Amazon. But Amazon charges an additional $0.15 per MB for content delivery … as the Kindle is not sold with a mobile phone contract. Amazon has to pay the distribution costs to the mobile network operators if the content is delivered via the mobile data channel.

Amazon is probably in a better starting position in the battle for market shares in the emerging market of Active Content: They have a lot of experience with content distribution with the Kindle and they are in direct contact with the publishers … but Apple has the ability to rouse the e-book-market from slumber by innovation. They may transfer the pathetic e-books into a new and emerging market: Active Content.

There are a lot of advantages for Apple to tip the scales:

• big and growing iPhone SDK developer community … Amazon has to build up a comparable dev community around the KDK
• well-engineered and sophisticated iPhone SDK … with a full bandwidth of network-, graphic-, data- and sensor-support
• color instead of grayscale screens and computing and graphic power
• touchscreen with gestures
• amazing design
• … and there are probably some innovations we don’t expect

Amazon’s move to open up the Kindle to 3rd party developers and create a platform for Active Content is absolutely right … but can it compete with Apples offering? On January 27th 2010 we’ll know much, much more.